With global macroeconomic uncertainties impacting equity markets, retail investors are aggressively pivoting toward non-linked, guaranteed return products. Flagship whole-life offerings such as LIC’s Jeevan Utsav have witnessed a notable spike in sales figures during the first half of the fiscal year. Financial planners attribute this preference to the certainty of lifelong guaranteed regular income streams (fixed at 10% of the basic sum assured post-accumulation), which shield policyholders from interest rate fluctuations and market downturns while ensuring generational wealth transfer.
